Our Prompt Playground is a board that shares different prompt strategies to bring your creative and strategic ideas to life.
Remember, our tools don't have the complete answer - you do. We invite you to play with the outputs, build on them, shape them, make them your own. Treat our tool like your creative buddy or strategy sounding board. Add your H.I. (human intelligence) and take your ideas to a higher level of originality.
With some clever prompting you can open fresh doorways and directions for whatever it is you are working on or whatever problem you are trying to solve. Now go play!
55mV's Prompt Playground is a board that shares different prompt strategies to get your creative juices flowing. A few tips to get the most from the tools:
Try adding different pre conditions to your prompt
Try adding a bolt on line at the end of the prompt like ‘but make it’:
Try an end bolt on playing with using....and add in a left of field/random use case
Explore the business opportunity and the context for the business and category
What are the conventions for the category, what are the opposites of those conventions?
Example:
Let's get women aged 50+ to buy Depend underwear
| How its currently done | Unexpected | Be the champion of | By the enemy of |
|---|---|---|---|
| Lots of women - grouping all women of that age as the same | Tell individual stories, celebrate individuality | Individuality and sense of self | Conservative dressing |
| Matriarch, girl power | Vulnerable, raw | Vulnerability | Politeness |
| Don't wee while you laugh or exercise | Don't wee while you are being intimate or crying running late | Sex life improving with age | Wholesome happy families |
| Empathy and sensitivity | Angry and assertive humour | Telling it like it is | Being invisible |
| Lifestyle focus, family focus | Career Women | Employing older women | Being held back |
| Rational Product features and benefits, comfort, discretion, absorbency | Emotional Benefits | Freedom | Being practical |
| Real, but only in a wholesome way | Real in a real way, an edgy way | Dropping the pretence | Following routines |
How does your customer think and feel? How do we want them to think and feel?
Example:
Home loan applications are daunting, difficult and complex. I have a new home loan company called Bread I want to help people feel owning a home can be as simple as making a loaf of bread, based off this can you give me a...
What is your brand, product or service the enemy of? What do you champion, where can you take a stand?
Examples:
Explore the brand personality with the service, product or mission as a simple starting point or more elaborate as you explore
Example:
Give me some ideas for a health care service that is frank and funny
What are the unique or exciting features of the product or service. Explore, ingredients, texture, performance in use, availability (or scarcity) disposable, environmental, provenance etc. There could be something special in how the product or service is made? Are there any surprising facts about the product or service?
Examples:
What are the ways you use the product or service, what does it feel like, could you share it, give it to others, use it yourself, is it a treat or a necessity...
Examples:
Price and value. Is it better value for a certain reason, is there a money-off offer or promotion, is it cheaper, a 'wow' price point, is it premium and expensive
Examples:
What personality does the brand product or service have, or what personality traits can we give it?
Examples:
What deeper needs or simple needs are being satisfied by the brand, product or service. e.g. thirst, hunger, self confidence, return to work, power
Examples:
Explore observations about the product, service, category and users with the observations tool to see if this sparks any new ways to approach positioning or ideas.
Examples:
Play with restrictive prompts. Set your own parameters for the output and explore different creative constraints.
Examples: